Simon Lawson

BSc Psychology, MA Marketing

Simon is an established Training and Development Consultant, specialising in Major Customer Management, Selling, Negotiation, Marketing and General Management Training and Consultancy. He works with major clients in the UK, North America, the Far East and Europe. Simon held senior sales and marketing positions in several companies, most recently with Next plc, before moving into Management Consultancy and training.

Simon has been a Fellow of the Chartered Institute of Marketing, the Institute Of Management Consultants and the Strategic Account Management Association. He has recently achieved accreditation to administer and interpret Myers Briggs Type Instruments (MBTI) which he has used successfully on a number of recent programmes.

He moved from line management into a position with a major London-based marketing consultancy, Marketing Dynamics Ltd, in 1989 and ran many successful projects for clients such as The Royal Mail, Trusthouse Forte and Unigate Dairies. Simon became increasingly involved in the development and conduct of training programmes resulting from such project work and moved to focus on training full-time in 1996. He has more than 10 years experience in all aspects of Training and Development. Today he is in great demand as a Seminar Speaker and works as a Consultant and Training and Development expert for major international organisations.

Specialist areas:

• Strategic Account Management
• Sales Training
• Effective Negotiation
• Sales Consultancy Skills
• Coaching Skills
• Sales Management Training
• Customer Service Excellence
• Organisational Change
• Marketing Training

A small sample of Simon's clients include:

Akzo Nobel, Basell Polyolefins, Ciba Speciality Chemicals, Coca-Cola, Huntsman Polyurethanes, Microsoft, Nokia, Nordea Bank, Novo Nordisk, Novozymes, Nynas, Roche Vitamins, Toyota and Unilever