SALES TRAINING

Whether you are looking for sales training, management training, NLP or time management courses, we offer a specialised, professional solution for your company, tailoring the above products to your unique needs.

Sales Training International provides a wide range of bespoke sales training solutions and consultancy methods. We can offer sales courses in-house or open courses which are scheduled regularly at various UK centres and also in Madrid.

Our bespoke sales training courses, open courses and course manuals are aimed at training and development of your team to achieve their maximum potential and goals while helping your business increase profits and develop long-term client relationships.

Our international team of highly skilled and experienced consultants has worked with many successful organisations both in the UK and internationally. They have proven experience in a wide variety of sales, management and HR roles.

At Sales Training International Ltd, we pride ourselves on working in partnership with you, allowing us to create a bespoke solution that is totally company focused to suit your specific needs.

All our courses are highly interactive and fun, using brain friendly learning techniques.



Sales Training Course: Selling Skills


Course Aim

Participating in the sales training course selling skills enables the delegates to have a clear understanding of the basics of face-to-face selling and customer relationship skills. This will assist them in becoming successful salespeople. The programme is suitable for people who are relatively new to selling, as well as more experienced people who wish to refresh their basic skills.

Course Objectives

By the end of this sales training course the delegates will be able to:

  • Explain and demonstrate the sales process
  • Understand the customer's buying process
  • Construct effective questions to use in a sales interview and actively listen to the customer's responses
  • Explain how effective communication can assist them when conducting a sales interview and when building long term relationships with different customer types
  • Describe how to match product solutions to customers' individual needs
  • Demonstrate how avoid and overcome customer objections in order to gain commitment to the next step
  • Detail how to close a sale effectively

Course Content: Selling Skills

The course content includes:

  • Identification of potential customers
  • Pre-call planning and preparation
  • Appointment planning
  • Effective communication skills (including questioning, listening, impact of words, tone etc)
  • The sales process / The buying process
  • How and why people buy
  • Building rapport
  • Establishing customer needs, including needs analysis checklist
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  • Presenting the solution to match customer needs
  • Customer Behavioural Types
  • Objection handling
  • Closing the sale with confidence
  • How the course works
  • Delegates are given a full understanding of both the selling and buying processes, and the importance of being well organised with clear sales objectives.
  • Over the period of the course, delegates work through the sales process, practising the skills at each stage, so that their selling skills are developed and reinforced.

Sales Training Manuals and Questionnaires

As well as face to face teaching we offer sales training manuals and learning measurement questionnaires that can be downloaded immediately from our website or sent to you in hard copy format through the post.

The sales training manuals are taken from our highly successful programmes and contain information, exercises, and checklists to help you achieve more success in your chosen subject. All the manuals are written by experts, who have developed their training sessions in real organisations, so you can be absolutely sure they are proven to work effectively. You can rely on them 100%.

The manuals cover the following subject areas:

  • Sales
  • Service
  • Human Resources
  • Leadership & Management
  • Business Skills
  • Personal Development
  • NLP
  • Customer Relationship Management
  • Telesales

Also available for purchase are our sales training measurement questionnaires.

Based on the premise 'if you can't measure it you can management it' we have a range of measurement tools which provide real results. No matter what line of business you're in - from strategic planning, management or training - people make decisions based on data.

Our measurement tools are new and appropriate to today's business world in subjects such as leadership, HR, emotional intelligence and organisation change. The authors of these questionnaires are internationally recognised business performance psychologists and have written related books of performance issues in business and HR.

All the questionnaires can be supported by the Sales Training International team if needed. Here is a list of the questionnaire titles:

  • Assessing Human Resources Activities
  • Emotional Intelligence Audit
  • Leadership Styles
  • Measuring Organisational Maturity


Further Information


Sales Training International - Management training, NLP, time management • • • • •
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Whether you are looking for sales training, More sales training, Sales Training Services, management training,management training, further management training, NLP or time management courses, we offer a specialised, professional training and development solution for your company, tailoring the above products to your unique needs. Also read the latest training news.
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